In this day and age, going down to your nearest CD store is a thing of the past. People prefer to go the digital route, with services like iTunes, Spotify and Soundcloud owning a vast majority of the music distribution market today.
Music lovers of today like to be able to do things from the comfort of their own home and with internet broadband speeds at an all time high, streaming and downloading music is now quicker and easier than ever. With 4G broadband now available in most major countries, a full album can be downloaded in a matter of seconds.
Having music readily available like this is one of the advantages that has come with the digital music revolution; hear a song in an ad that you like the sound of? Shazam it and almost instantly you get all the information on that particular song. Want to hear what other music you might like? Spotify can suggest other artist for you to listen to based on your listening history.
HMV, a company that has been associated with the retail side of the music industry since the mid 1960s was recently forced in receivership due to the dramatic decline in hard-copy CD sales. This shows the extent of the digital music “takeover”and the knock-on effect it has on the music industry in general.